Are you using the Google+ Interactive Post markup to improve click through rates on your Google+ shares? Probably not. I'm not. I should. You should.
Google+ Interactive Posts are ways of adding richer content to your Google+ posts. You can do things like:
Prefill text in the post content for users who want to share your pageYou can add call to action buttons that link to a specific URL or actionYou can control the title and target URL of the postYou can control the snippet used in the post
It is a lot like Twitter cards and Facebook meta data but for Google+.
I really need to get all of those implemented here, don't you think?
You can learn more about how to use Google+ Interactive Posts over here and Mike Arnesen shared an excellent post on using it, which you may want to check out.
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Forum discussion at Google+.
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